Reporting Dashboard

With WeAre8, we make all campaign data accessible and results-driven.

There are some features that provide you with a snapshot of your data and extensive details of each campaign. For quick snapshots of each campaign, ad set, and ad, head to the Campaigns page.

Manage Campaigns

In each view, ‘Campaign’, ‘Ad Set’ and ‘Ad’, you are able to view:

  • Campaign Name
  • Creation Date
  • Budget
  • Money Spent
  • Reach
  • Accepted
  • Completed/Paid

Click the "Filter" button and select from different criteria to refine and view only those campaigns you're looking for. Easily change selected criteria or combine multiple criteria to refine further.

For more extensive details of each ad, head to the “Reporting” page from either the “Home” page or the menu on the left-hand side.

Reporting

Click the "Filter" button and select from active, inactive, or expired campaigns.

You may use the search bar to find the desired campaign name you’d like to dive into.

Click on the specific campaign you’d like to inspect further for more information.

At the top of the reporting page, you are able to see a summary of results. For example, your CPR (cost per relationship), and your charitable impact.

Upon scrolling, you can filter your dashboard to be view an ‘Overview’ or tracking by ‘Demographics’.

Overview:

You may filter your results by gender, device, country, age, and date. After you select your desired filters, scroll to view specific metrics on the campaign:

  • Viewed offer (number of 8Citizens who saw the offer)
  • Accepted (number of 8Citizens who accepted offer)
  • Declined (number of 8Citizens who declined offer)
  • Completed offer (number of 8Citizens who watched the video and answered all questions)
  • CPCV (cost per completed video view)
  • Click Through Rate (number of 8Citizens who clicked on the call to action)

Demographics

You may filter your results by city, gender, device, age, activity, question, response, and date. After you select your desired filters, scroll to view participant demographic information by:

  • Location
  • Region
  • City
  • Age
  • Gender
  • Device

Responses

Upon scrolling, you will be able to view the responses to your campaign's questions.
Here you are able to view and download the responses and charts.

Ad & Incentive Overview

At the bottom of your reporting dashboard, you will reach your ad and incentive overview.

Here you are able to view the content, brand information, call to action details, incentive and targeting details.